Articles for SEO: The Ez Insiders Secret

For you tweeps that have zero attention span just know that this is a awesome service giving article content and distributing your content. If you roll-your-own, then just click the graphic affiliate link and buy it now.

I can’t tell you everything I know in a short blog post, but I can give you one little secret that will give some of you a real powerful blast to your sites.

Article and blog posts which include backlinks to your website are one of the 3 biggest tools in bringing traffic and search engine juice to your site.

Articles, aka “content”, are in high demand from blog publishers. Many of us find writing a chore and would rather not, or we have too much other stuff to get done and quickly slip behind in our writing.

I need far more article content than I can ever write myself and I need topics covered for clients in industries or niches that I know little about. Hello outsourcing. Most of what internet characters like me actually do is act as a general contractor and sub the specialties out to those that are far better at the specific tasks.

I recently began using a membership service that is delivering far more value to me than anything I’ve ever used and I’m going to suggest you have a look, if you are the type that does your own SEO and promotion.

The service is call SEOLinkVive, and is developed by Brad Cullen of Stompernet fame. The monthly fee is well below the actual value. I say this as an opinion but I consider it a vast understatement.

Very few “IM” web products are this simple. SEOLinkvine does two side of article marketing. It provides articles, and distributes articles. Simple, yet powerful. Check it out, or just leave it to me

Hot Mamas-to-be. Blanqi’s Given Birth. Now What?

Well, let’s be honest. I have no interest or skills in running a fashion business, and especially a maternity line. But that small matter aside a business is a business, and they all need to be promoted. Grow or die.

Blanqi is a new maternity thingy that I, with my man-afflicted-brain, think of as an athletic supporter for your baby bump.  It’s a comfort and control thing. If you’re interested then get over there and see it for yourself.

As for the ideas I have about promotion I am offering the following unsolicited advice.  I first became aware of the Banqi line last evening on the 11 o’clock news.  A local reporter did a nice puff piece on this local business. Moms doing their thing, and making a business.  Wow. Very good news.  I’m all for it.

The challenges to get a new product created, and put it into some major retailers have been overcome. The Blanqi items are there in the mall, and it’s time for the next step, blasting out of the atmosphere into zero gravity. Welcome girls.

My advice from my little promoter chair is pretty basic but it’s helpful to me to play this role out in my head…This sort of think is good practice for me.  If Blanqi hired me the advice I’d be giving [ off the top of my head in no rational order..] is:

1. get a Press Release out now about the local news coverage. A google search under ‘news’ yielded no result. – get a press release out via PRWeb.com, [even if it's only the $80 version.]  Issue 1 or 2 a month as news-worthy events or milestones are reached

2. keyword research – what are the hot keywords that you need to be using in your copy to attract more sales and what are the ones that lead to sales? Watch your  google analytics in your web pages and start building this vital list.

3. Offer some free ‘thing’ on the web page to begin building your email list.  there are countless maternity stories and articles that you could offer as a free digital download.  I’d think about getting little celebrity interviews about an actual pregnancy and offer the mp3 audio to your registered users. think behind-the-scenes VIP list – email lists are money

4. Articles – start filling the article directories with pregnancy articles from every conceivable angle. Backlinks from these will add to your web juice.

5. Your Facebook page is nice but need pimping out with a larger graphic and call to action. Engage with polls etc.. it’s mostly fine now but extra pages of interest will help. Ask some questions and take some risks here. these are your friends, and they’ll be your most gentle crowd.

6. your alexa.com ranking over 3+million and PageRank of 2 is weak but has established an online presence. You need to build this hard and fast with on and off-page promotional strategies.  Build Web 2.0 properties like Squidoo, Hub Pages, YouTube channels etc to bring in more horsepower. Maintain a small budget of $200-500 per month to outsource all this and keep it up forever.

7. Phone-size your Blanqi. Moms-to-be with Blanqi money have smart-phones and mobile optimized site is soon-to-be standard

8. build a photo site – like Flickr.com where fans can upload their baby(bump) photos! Get them in the act and bring in ever more content.

9. commit to online privacy and security and make it obvious that no facebook security woes are going to catch your fans off guard. Make it a digital Blanqi to control the web risks with comfort and style!

10. see NameChk.com and start registering your brand’s name in social web sites. Posterous, foursquare,  Flickr, and other top properties are available now. They will disappear if you don’t act quick. Youtube, Twitter, and WordPress are already gone.  I’d commit to another brand-line like “BlanqiMoms ” “blanqilines” “blankiwear” “blankershaper” as a plan-B

11. Keep having fun.  You seem to be and the be yourself and trust you gut is the best advice for anyone that’s made it this far.  You seem to be having a good time with the journey and that really is a joy to watch.  Thanks and cheer to your unstoppable success!

bonus – have you set up a Google Alert so that you’ll receive a notice whenever Blanqi is mentioned online? If you have you will get an email telling you about this article not long after I hit the publish button.

Go Get’em!

What Web Traffic Strategy?

It’s not really hard to get traffic to a web site. Here’s how some of the pro’s do it. Get yourself some business by building your own strategic web a little each day. If you spend a little to outsource this with someone I would look for 4-10 times your investment (ROI) in new business. Low-cost low-margin business like haircuts and fast food need to look at other strategies (think social media)

Do it yourself or hire it out. Here’s the real truth about how it’s done. This stuff works and it’s not rocket science.

Soon we’ll need to talk about other methods, and then the real problem, conversion. Just try and wrap your head around this for now.

Go Google Yourself!

If you’re like me then you want people to find you on the web.  We’re business people and entrepreneurs.  We want to build our business and enjoy food with our meals.  If I look for you by name in a Google search, what will I find?  Do you know?

Have a look as I explore my own adventure into searching my name.  Here’s the video.

Now that I have made it to the 1st page, my mission is to climb to the top.  Since the ‘other’ Randy Barnes is likely to be  relevant for some time I have to work harder. Hey, I’m an web PRomoter so I should be able to get there. Besides he’s a 1996 story and my heat is rising (thanks twitter).  Frankly it’s not that significant, but still helps illustrate a point.

Another advantage here is that any advantage I build now will carry through for a long time.  One of the search result weight factors seems to be the relevant data/link/story age.

Get going on your name and see what you find. If you name is John Adams you may just want to move on to the next strategy   If you the only one, then you are in business! go get’em.

Parent/Grandparents.  Why don’t you start building your child’s name now?  They will thank you years from now when they grow up and want to be the one at the top. Buy their domain name  and give it to them for graduation. Meanwhile, publish harmless articles and items to the account. Think like the old KGB. Get your spy in place young and the pounce when the time is right.

Do You Know What Your Web/Blog is Doing Now?

Where do you stand, web-wise? How does your blog or site stand-up in today’s internet? If you want more traffic and more business you have to know where you are to begin the move towards where you want to be.

Here’s a video look at what I did today when looking at a real world website.  This potential client has a site but it’s basically worthless in today’s market. The Fix is easy and cheap and in this case can be very effective quickly because his competitors are just as far behind the cure.  I find this is the case most of the time.

Professionals, doctors and lawyers especially, can greatly benefit from web promotion, but they have no time nor interest in doing what needs to be done.  It’s very simple to drive traffic and very effective for these folks as buyers are in a serious hurry to solve a problem. If you have a hernia or a traffic ticket, you want help, NOW! Chances are you’re calling the folks from the 1st page of search results.

Take a look at where you are through the eyes of a few simple [free] web tools. In this short video I’ll show you a few quick tips on getting to the heart of the matter. Once you know a little more then the picture will begin to clear on what and where your path to improvement lies.

I will begin to lay out some easy steps that will improve your rankings and traffic very soon. Or, if you just want it done, you can call a source like me.  I thrive in this brier patch!

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